Lexie Mancuso - SWB RailRiders

During the summer of 2022, I had the incredible opportunity to serve as a Graphic Design and Creative Intern for the Scranton/Wilkes-Barre RailRiders, proudly known as the Triple-A Affiliate of the New York Yankees. In this role, I was immersed in the dynamic world of minor league baseball, where I played a pivotal role in crafting the team's visual identity and engaging fans across various platforms.

My days were filled with creativity as I conceptualized and produced promotional materials, social media graphics, and captivating content tailored for platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and the MiLB website. These graphics didn't just live online; they also took center stage on video boards and TVs throughout the ballpark, enhancing the fan experience and fostering a sense of excitement and camaraderie.

Working with the Scranton/Wilkes-Barre RailRiders was more than just a job; it was an exhilarating journey where creativity, passion, and baseball intersected. As I look back on my time with the team, I'm grateful for the invaluable experiences gained, the connections built, and the memories created, all of which have left an indelible mark on my journey as a graphic designer and sports enthusiast.